by brookscolburn | Oct 28, 2015 | Speechwriting
You have to write a speech. Where do you start? ___ Some speechwriters ask themselves this question whenever they get a new assignment. If the purpose of the speech is to move an audience to action, then a call to arms must be included at the end. But that doesn’t...
by brookscolburn | Oct 13, 2015 | Speechwriting
What is the speechwriter’s primary goal? ___ How do we determine whether a speech is successful or not? The response of the audience is the usual answer. But which audience? In most instances, the speaker addresses an audience who is present in the same...
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